Social Media Marketing

Ahh-Yum Digital Marketing Suite

Being a newcomer in the saturated world of eateries, Ahh-Yum needed not only unique flavours in design but also a solid brand story that can be tasted through its digital presence.

Reintroducing Malaysia's favourite convenience store with exciting new offerings

challenge

Creating conversation in a over-saturated market during Ramadan required a strategic approach.

outcome

The campaign featured four highly shareable content pieces, accumulating an impressive 5 million views and 58k interactions (likes, shares, comments and saves). By skillfully portraying the mouthwatering essence of the food, the activation effectively promoted the Iftar Buffet and ignited enthusiasm among social media users.

deliverables

Video Production

Photography

Content Strategy

Creative Execution

Media Buy