7-Eleven Social Media Marketing

challenge

Creating content that is not only consistent but also engaging with an audience that is already very familiar with 7-Eleven. Also creating excitement over new offerings, products and even jumping on new trends to stay relevant.

results

We reached over 22,401 accounts and over 23,622 comments for our first livestream game event (Pictionary) as well as over 250 entries for our Chinese New Year AR game. This shows that our endeavours to create an engaged and attentive audience has paid off, paired with a steadily increasing follower count.